TMLFan3
New Member, Must Send First!
Looks like no Hall 5 for this November Expo. It will be in Hall 2, 3, & 4.
i actually think we're in the 8th inning of hockey as a hobby. Bedard helped prop up a really trending down area of box breaking. However generational talents are basically every 10 years. 05-06 with Crosby, 15-16 with McDavid and 23-24 with Bedard. So realistically there won't be a generational player till next decade and that's a long time away.
Set, team and player collectors are declining substantially. Basically a few products matter in flagship, OPC/Platinum, SPA and the Cup to the majority of people in the hobby. Everything else is meaningless.
We're at the point now where you're getting near the bottom where only flippers, breakers and repackers are keeping things from completely collapsing. Hockey is so niche that it is tough to make money with new products. Most people made their money selling cards they had from the pre pandemic. In those scenarios, the flippers move onto something else, there is only so much garbage the repackers can sell and eventually the breakers have tougher times selling spots.
I no longer support Upper Deck as I think they're doing a terrible job growing the hobby on the hockey side. They need to pivot or they'll lose more collectors either to other sports (I know TONS of hockey collectors that went over to baseball or basketball) or to indifference.
You'll also notice the dynamic shift in presence at the Expo...it went from 80+% hockey a few years back to maybe 40% hockey now (with basketball, baseball, football, Pokemon, soccer, racing and non-sports) collectively closing the gap more and more).
We're at the point now where you're getting near the bottom where only flippers, breakers and repackers are keeping things from completely collapsing. Hockey is so niche that it is tough to make money with new products.