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Upper Deck Reveals its Rim-Rattling Lineup of Basketball Giveaways at the 2008 NBA All-Star Jam Session Festivities in New Orleans
Carlsbad, CA (February 13, 2008) – This year’s NBA All-Star Game in New Orleans on Sunday, Feb. 17, will be showcasing the best roundball talent on the planet with Upper Deck exclusive basketball spokesmen Kobe Bryant leading the Western Conference All-Stars and LeBron James heading up the Eastern squad. And the action at this year’s Jam Session interactive theme park and basketball card show will be every bit as exhilarating as Sunday’s on-court battle as the Upper Deck Company is happy to unveil its crowd-pleasing lineup of booth giveaways and prizes.
As one of the league’s premier basketball card manufacturers, Upper Deck will also be conducting its popular foil pack wrapper redemption program during the course of the show. Fans that purchase three packs of any 2007-08 Upper Deck or Fleer basketball card products that are being sold at the NBA Store on-site at the Ernst N. Morial Convention Center can exchange their three foil packs for one of five exclusive Upper Deck NBA Jam Session trading cards spotlighting four Upper Deck spokesmen (Kevin Durant, Kobe Bryant, LeBron James and Michael Jordan) as well as Hornets’ hometown favorite Chris Paul. Collectors should bring their unopened foil packs to the booth, open them and keep their cards and get a show exclusive in the process. Upper Deck only wants the foil pack.
During each day of the show this week – from Feb. 13 through 17 – Upper Deck will be giving away cool, three-card SP Authentic Basketball packs at its interactive “Kids Trading Zone” area. Karabiner key chains, Vince Carter All-Star Vinyl™ Figure postcards and Upper Deck Store catalogs showcasing the company’s vast array of NBA products (signed and unsigned) will also be handed out free of charge to show attendees.
And in an effort to create awareness of its blossoming line of NBA All-Star Vinyl™ Figures, Upper Deck will hold silent raffles and award one lucky winner per day with a previously launched NBA player: Allen Iverson (Feb. 13); Dwyane Wade (Feb. 14); Carmelo Anthony (Feb. 15); LeBron James (Feb. 16); and Kobe Bryant (Feb. 17). Attendees simply need to fill out a quick questionnaire to be entered into the raffle. The All-Star Vinyl figures stand approximately 12” tall and retail for $74.99 each.
And finally, Upper Deck will have its new company mascott on hand: “Coach Cardman” will be making his hoops debut at the 2008 NBA Jam Session! Kids are encouraged to find Coach Cardman and get free cards and Upper Deck giveaways. He’s sure to be a big hit.