Well, a few things here. First off cards have always been made for the collector, not the flipper. I know these days there are many more flippers opening stuff but still boxes are geared towards the collector. The companies try to give collectors what they want (more rookie driven products, more GU, more patches, more dual this, triple player that etc etc) The companies have little control over what the market prices will be on the products. A main part of the low return on breaks is the fact that nearly everything has been done, and done again, and again, and again which really drives value down. Companies keep giving us what we want and that drives the values down on the market considering at this point how much value does a new roy, messier, or Ludqvist auto have when we all have several autos of these players already and there's hundreds on ebay.
So far as "good return" on a product is concerned, that will continue to happen rarely if not at all. We all complain that prices on stuff are too high. Well of course it all seems high considering market value on stuff just sucks in general. Consider all the complaining with Splendor. Everyone *****ing about how the pulls are yielding $50-$150 a card on average when pack prices are higher. If you're trying to open any product to flip you're not smart considering this just doesn't happen anymore. But, when you consider what goes into one of those packs. All the costs for the company which there are several. Then you get a sharp on card auto of a star or HOF, with a premium piece of game used memorabilia, encased in a tamper proof holder to ensure authenticity, I think that's pretty cool. Not much more you can ask for there in my opinion.