I didn't buy any Series 1 at the expo, because the RC class is what it is, but I was walking through the aisles and essentially everybody (surely over a dozen of dealers) had it at $80/box. So in your opinion everybody was selling at loss?
First off, I didn't see anyone at $80/box. I saw tons at $90/box, but I'm sure some *******es went to $85 and $80. Let's use $80CDN since it's your number.
It's not my opinion. Cost on Series I was around $75CDN plus tax, which in Ontario makes it $84.75 not considering freight. So yes, $80 a box is a loss. $85 is still a loss when you consider freight, and even $90/box is a loss figuring in the cost of booths ($650/$750 per), travel and everything else.
Is it possible people could get a better deal? Sure. But being forced to buy through distributors means there is a pretty narrow amount of discounting available to us. Could some of these people brought it in from the US without paying the tax? Possible, but not very likely, and especially not in the quantities we're talking about.
As I said earlier, there are a couple possibilities as to why people would dump:
1) Vendor orders ridiculous numbers of Series I and II to bump up what they get for The Cup and other high-end stuff, then dumps the cheaper product.
2) Vendor has the stuff on consignment from a distributor and just returns what they don't sell at the end of the show.
The first possibility sucks because it helps destroy the market for lower-end product, but I can't beef too much about that considering UD is actively doing it themselves through ePack. The second would mean the distributor was just trying to recoup its cost on product, which would allow for it to be sold below standard dealer cost, but it would also mean screw those of us who preordered product and can't simply hand it back at the end of the Expo.
Why don't they sell online instead if you think that it is so easy to sell online at $90?
Not everyone is allowed to sell current product online. You have to be a UD Authorized Internet Retailer. I was, but gave it up.
I'm also not sure I get your point. The sellers I listed above ARE selling it at well above $90 tax in - otherwise why would they bother putting it on their site? The Expo is an odd duck. People come and expect to get deals on boxes when they are already getting free stuff. *shrug*
I would not be surprised to see Upper Deck completely reconsider the redemption program after this. Why would they spend thousands upon thousands of dollars and countless manhours of preparation just to see their flagship product get crapped on?