jetsman
Verified Trader
NFL made a decision on the licenses already? I didn't hear that. That changes the landscape dramatically. If Topps comes back in because of this Konami issue with UD, they better get more creative in their hockey attempts than they have been with their baseball ones.
NFL has yet to publicly announce a decision. If Topps maintains the NFL license, look for a structure similar to the old baseball licensing where they sign individual players.
Topps said in a Beckett interview recently that they're gunning for an NHL license.
As for creativity, I'd debate that Topps hasn't been creative.
A&G has had some great concepts in its four-year thus far with some great inserts that have really driven sales there. Given that there is still some collectability for the C55 parallels, tweaking the brand or bringing in another name could work.
I think the return of Bowman would be welcomed by collectors, especially now that there are such rich rookie crops coming out.
Triple Thread has been absoutely huge and I think it would fair very well in hockey too.
Sterling certainly will fair better than Reserve did. Reserve across all of the sports, really, did not make the impact that Topps wanted.
The real x-factor with Topps though will be the reaction sans the OPC brand, which had been part of Topps every year (sans the 97-98 sticker set).